anny — thank you for everything

What we built

A little fashion-tech brand that tried to move at the speed of style.

anny was born from a simple frustration: global trends arrived in India months late, and fit rarely felt made for us. We built a real-time, inventory-light brand so women could wear what's happening now — not next season.

2023
Founded in Gurugram
Three founders, one question: why wait months for a trend?
500k+
Women styled
Wardrobes refreshed across India, one drop at a time.
15,000+
Designs shipped
Dresses, co-ords, tops — global runway, Indian fit.
28,000+
Pincodes reached
Real-time fashion, delivered where you live.

Along the way

Seed, then Pre-Series A

Backed by FAAD Capital and later Atomic Capital (₹10 Cr) — belief that Indian fashion-tech deserved its own pace.

Fit made for India

A proprietary size chart and vertically integrated supply chain — from design to doorstep, without the seasonal lag.

Accessible luxury

Quality finishes at mid-market prices. Between disposable fast fashion and out-of-reach labels — that was our lane.

A goodbye

With love, and a full heart.

Dear you,

If you ever opened anny on a quiet morning, tried on a co-ord for a wedding weekend, or forwarded a dress to a friend with “this is so you” — thank you. You were the reason we stayed up refining fits, chasing drops, and caring about the small things.

Building anny taught us that fashion isn't only fabric. It is confidence on a Monday, ease on a Sunday, and the soft joy of feeling like yourself. We're proud of what we made — and more proud of who we made it for.

Every chapter ends. This one ends with gratitude, not regret. We hope a piece of anny lives on in your wardrobe, and in the way you choose what makes you feel alive.

Take care of yourselves. Dress for the days that matter — and the ones that don't. We'll be cheering you on, always.

With love,
the anny team